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General Mills meets 20% sodium reduction goal across its portfolio

Back in 2010, General Mills made the commitment to reduce sodium in 350 products by 20%. It has followed through by discovering ways to achieve such reductions but still meet consumer demands. It took General Mills about five years to meet the goal in seven of the 10 product categories, and it took the last four years to achieve the remaining three, according to FoodBev Media. In some product formulations, the company replaced sodium with additional spices, while in others the sodium was applied to the surface of food where it could be tasted more easily.Consumers are likely to appreciate the company’s salt-reduction efforts, especially if they can’t taste the difference.ferrous bisglycinate absorption Like other CPG maunited home ferrous sulfate pricenufacturers, General Mills knows that flavor is the main criterion behind food choices, Anything that can be done to further reduce salt consumption and still preserve a product’s familiar taste will probably enhance its competitive position in the market.Concern about salt consumption has been a main driver of many recipe changes in the past few years, along with initiatives to limit sugar and artificial ingredients. As more consumers have prioritized heatlhy eating, the number of better-for-you products with less salt and sugar has increased on shelves. As more studies and research show how excess sodium cazinc glycinate for dogsn be bad for consumers, the salt in packaged foods dropped 12ferrous fumarate equivalent% between 2000 and 2014.Policymakers and industry leaders agree reducing salt and sugar is one of the top issues facing the food industry. The average per-capita daily sodium consumption in the U.S. is approximately 3,400 milligrams, or almost 50% more than the recommended level. In 2016, the Food and Drug Administration published draft voluntary targets to limit sodium consumption to 3,000 mg daily by 2018 and 2,300 mg daily by 2026. The most recent Dietary Guidelines recommend less than 2,300 mg daily, which is about 1 teaspoon.Many consumers have consciously reduced their sodium intake by checking labels, not adding salt at the table and limiting salty snacks. General Mills is far from alone in its pursuit to adjust to these consumer demands. Manufacturers including Nestlé, Campbell, Unilever, PepsiCo, Mars and others have responded to the trend by reformulating recipes and coming up with innovative ways to cut back on sodium in their products.As more companies succeed in sodium reduction efforts — and as consumers respond by choosing their products over those that still contain higher levels — there could be longer-term decreases in U.S. salt consumption. This could be a win for the FDA’s voluntary sodium reduction guidelines, once they’re adopted by enough manufacturers to make a measurable difference to consumers’ dietary calcium citrate oral tablet 950habits and health.
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