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The mocktail sector has soared as consumers look to curtail their alcohol consumption without losing the flavor and social aspect that comes with their favorite drinks. This has opened the door for a variety of beverage companies to enter the space, not just booze makers.Molson Coors announced a partnership in 2024 with Naked Life, which sells ncitrate 200 mg tabletsonalcoholic canned cocktails in Australia. This came a year after it rolled ou28 ferrous fumarate 200mg tabst Roxie, its first nonalcoholic ready-to-drink cocktail line. Smaller alcohol brands have gotten in on zero-proof drinks, including Waterloo, Mingle Mocktails, Free AF and Ghia’s Le Spritz.Nestlé is unlikely to enter alcohol, at least anytime soon. But mocktails allow the company toother name for ferrous sulfate tap into the premium equity of its carbonated mineral water brand, Perrier, while tangentially playing in a space that’s bemagnesium glycinate and l theaninecome a growth channel because of its popularity with consumers.”Maison Perrier Chic brings a new level of sophistication to sparkling beverages while reimagining the cocktail flavor experience,” Molly Lyons, a senior marketing manager at Nestlé, said in a statement. “Chic is all about celebrating flavor, craftsmanship, and the art of indulgence — without the alcohol.”Maison Perrier Chic Citrus Fizz will be exclusively available at Whole Foods, while the other flavors will soon launch at retailers nationwide, including Amazon, later this month.Nestlé last year launched Maison Perrier, or “house of Perrier” in French, as a way to grow beyond Perrier and allow for innovation in the premium beverage space. Inhealing ccm tablet addition to Chic for mocktails, Nestlé has Maison Perrier Forever, a liquid that focuses on natural fruit flavors and zero sugar.