Nielsen and Label Insight team up for more transparency in food labeling
Nielsen Product Insider will offer fast-moving consumer goods companies and retailers a better barometer to look at sales performance, shopper demographics and product trends.All of this should extremely useful to manufacturers, who can use the analysis to benatural sleep supplements uktter predict what cocalcium ci
trate d3 petitesnsumers desire and understand their preferences for the type of ingredient infzinc supplement long term side effectsormation they want to see.Despite efforts to improve food labels in recent years, just how much consumers are paying attention is stilzinc gluconate manfaatl unknown for the most part. Numerous studies have shown that the
y are seeking greater product transparency about real ingredients and attributes, but whether they are looking at these labels and making buying decisions based on them is still up for debate.An Innova report revchelated zinc capsulesealed that 75% of U.S. consumers say they read the nutritional and ingredient l
abels of food products and 91% claim food and beverage options with recognizable ingredients are healthier. But the director of the Center for Food Safety and Applied Nutrition at the Food and Drug Administration has stated that research on consum
er psychology has shown that nutritional labeling gives the organization “compelling reasons to be pessimistic” about how much it impacts purchases.
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